A study on promotion strategies and application effectiveness of fitness influencers in the internet era

Du Yi; Novitsky, P. I.

Please use this identifier to cite or link to this item: https://rep.vsu.by/handle/123456789/49482

Full metadata record

DC Field	Value	Language
dc.contributor.author	Du Yi	-
dc.contributor.author	Novitsky, P. I.	-
dc.contributor.other	Novitsky P. I., scientific supervisor	-
dc.date.accessioned	2026-01-16T00:01:46Z	-
dc.date.available	2026-01-16T00:01:46Z	-
dc.date.issued	2025	-
dc.identifier.citation	Du Yi. A study on promotion strategies and application effectiveness of fitness influencers in the internet era / Du Yi ; scientific supervisor Novitsky P. I. // Молодежь XXI века: образование, наука, инновации : материалы XII Международной конференции аспирантов и молодых ученых, Витебск, 5 декабря 2025 г. : в 2 т. – Витебск : ВГУ имени П. М. Машерова, 2025. – Т. 2. – С. 273-274. – Библиогр.: с. 274 (4 назв.).	ru_RU
dc.identifier.isbn	978-985-30-0286-7	-
dc.identifier.other	bad1ba90ec2605501bbed1b3b7fa0eac	-
dc.identifier.uri	https://rep.vsu.by/handle/123456789/49482	-
dc.description.abstract	This study aims to establish a scientific, progressive influencer promotion strategy system and compare its effects with traditional traffic-oriented models, providing theoretical basis for improving the effectiveness of online fitness promotion.	ru_RU
dc.language.iso	ru	ru_RU
dc.publisher	Витебск : ВГУ имени П. М. Машерова	ru_RU
dc.subject	"Healthy China" strategy	ru_RU
dc.subject	content marketing	ru_RU
dc.subject	digital transformation	ru_RU
dc.subject	fitness influencers	ru_RU
dc.subject	national fitness	ru_RU
dc.subject	promotion strategies	ru_RU
dc.subject	social media	ru_RU
dc.subject	user engagement	ru_RU
dc.subject	China	ru_RU
dc.title	A study on promotion strategies and application effectiveness of fitness influencers in the internet era	ru_RU
dc.type	Article	ru_RU
Appears in Collections:	2025, Т. 2